Tag Archives: Trek

The B-Ionic Man

20130608_101653For the past 24 years, Trek Bicycle Corporation and the MACC Fund (Midwest Athletes Against Childhood Cancer) have been teaming together for the Trek 100 Ride For Hope. The Trek 100 has contributed over $11 million dollars to pediatric cancer research, and we imagine that fund grew substantially after the 2013 ride held this last Saturday in Waterloo.

Each rider was asked to raise $2/mile for two times the number of miles they pledged to ride, with the longest possible mileage being 100 – the grand Century. As if riding 100 miles on a bike wasn’t enough, our long time friend at B-Cycle National HQ – Brian Conger – decided it would be best to ride on a B-cycle. Because some people are awesome, and some people are real life bionic men (B-ionic…if you will).

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Most riders first question upon hearing Brian would be riding his century on a B-cycle was “Why?” But in true super human form, Brian simply asked “Why not?” If you think about it, the logic is quite simple. Big, plushy seat. A basket that allowed for the perfect aero position and top speeds. Plenty of room inside said basket for his cell phone (in which he used to make not one, but TWO conference calls while riding…can you say BOSS? But literally. Pun intended).

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Brian100ride

Forget fancy clip-ins and padded shorts. Brian rode his century in what looked like khaki golf shorts and Reeboks. It’s not the first time we’ve talked about B-cycles being magic bikes or stated that anything is possible on a B-cycle. But now Brian has actually proven that. This is factual now. ANYTHING is possible on a B-cycle. Had Brian done any modifications to the B-cycle, it probably would have flown (similar to the the ending scene from Grease where the car suddenly flies…). Maybe next year Brian…maybe next year.

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So huge thanks to Trek for this amazing event and to the MACC fund for all their support. And a huge round of applause to the B-ionic Man Brian for his heroic efforts and logic-defying physical capabilities. In the spirit of always striving for bigger and better, we’d like to propose a challenge for next year Brian, since super-humans like you always need new goals…

The Century…on the Trike?

Race essentials. Water. Ice. Teddy Bear.

Race essentials. Water. Ice. Teddy Bear.

Cheer Station!

Cheer Station!

Wouldn't be a proper event without a pic of an awesome baby in our shades.

Wouldn’t be a proper event without a pic of an awesome baby in our shades.

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But I already own a bike…?

The most common question I get asked is “Why do you have a B-cycle membership when you already own a bike?”

Well friends, since you asked…

Avoid the skunk. Take a B-cycle.

Avoid the skunk. Take a B-cycle.

Reason #1: Fenders

My skinny little tires on my road bike probably couldn’t fit fenders even if they wanted to. The configuration of my bike is just too narrow to hold fenders. And frankly, fenders can kind of look uncool on a road bike (no offense to anyone). I personally feel my bike would lose its’ street cred if it had permanent fenders. So what do I do when it rains (like it has every other day for the past three months…)? Well, I grab my B-cycle. Fully equipped with giant fenders to keep my backside dry and clean. Too many times have I seen a poor souls with a giant mud stripe down their back and thought “If only they had taken a B-cycle instead…”.

Reason #2: Nights Out Downtown

OM NOM NOM

OM NOM NOM

My apartment is pretty centrally located, and I consider myself pretty lucky that the Plaza is basically in my backyard. Just like the cast of Cheers, The Plaza is my neighborhood bar, equipped with $2 Long Islands on Thursdays and a magical condiment known as Plaza Sauce (don’t ask, just go). But not all my friends care for the crowd at Plaza, so when they text me to meet them at Gennas, I always oblige. Until I’ve been walking for 30 minutes and I’m sweating profusely. Any time I set out on any adventure on foot, I am reminded how foreign walking is to me. I’ve saved so much time by having a bike in Madison. I can get anywhere I need to be in under 20 minutes. Madison is really big on foot. And I am able to defy all elements of time and space on a bike. But I am not about to lock up my rather costly pearly-white road bike outside a bar all night. Don’t trust myself. Don’t trust anyone else. So having a B-cycle membership eliminates this risk, saves me tons of time, and makes cross-town bar-hopping excursions rather enjoyable. So when my friends text me to tell me they went to Jordan’s Big Ten Pub instead of Genna’s AFTER I’ve already trekked there, I don’t have to curse the day they were born. I just hop on my big red bike and go. And I can make it there before the next song even comes on the karaoke machine.

Dog-Bike-BasketReason #3: The Big Silver Basket

I’d like to illustrate this point with a math equation: Toilet Paper + Iced Coffee + Computer Bag + Jimmy John’s Sandwich + Road Bike = Scraped knees, bruised elbows, bruised ego. I should have left my bike, packed up my B-cycle, and just retrieved the bike later. It would have saved me from embarrassment, public harassment, and a lot of neosporin. The silver basket can fit anything. And with the new B-Trike floating around town, set to carry up to 55 pounds – you could literally carry tiny people. Or tiny animals. Or both. The basket is so clutch. I know, I know – I could buy a cute little wicker basket to attach to the front of my road bike. But I refuse to do so for the same reason I refuse to attach fenders. I use my bike for 40% transportation and 60% street cred. Gotta keep my street cred, people.

Reason #4: Badger Games

Camp-RandallRemember that time you tried parking downtown for a Badger game and it kind of made you cry a little inside? Ya…That…

Thanks to B-cycle, you can literally park anywhere downtown, hop on the red bikes, and be to the Camp Randall station in 15 minutes flat. And as I mentioned earlier, I don’t have to worry about carting my bike around and locking it up somewhere where it could potentially be in danger (not that Badger fans ever vandalize anything on Game Day…). And B-cycles have bells. I have been known to ride my red bike a time or two down the bike path singing Sweet Caroline and ringing my bell in pure, childlike joy. Really. You gotta try it.


Reason #5: I’ve always wanted to be in a biker gang.

bicycle-gang-fixies_good-685x456A couple years ago I ventured to Indian Lake on a random Wednesday night. I was shocked at the insane amount of cars piled up along side the entire lake entrance road. Everyone had trunks popped, cold beers cracked, hearty laughs, and they all had shiny bicycles. Apparently there is a biker gang that congregates at Indian Lake. They probably ride 200 miles at probably 200 mph, and then they sit around, drink cold ones, and talk about how awesome they are and soak up eachothers’ awesomeness. Cuz they are, in fact, awesome. I’ve never wanted to be part of a bike gang so bad in my entire life. But my level of cycling isn’t quite at their caliber. Enter B-Cycle. The Biker Gang for non-super-humans AND super-humans alike. We are one on the big red bikes. All we need now is some kind of sweet hand gesture or bird-like call so we can greet our fellow gang members when we pass them on the streets of Madison.

my idols.

What I’d like to believe my friends and I look like on bikes.

Alas. My Top Five reasons why having a B-cycle membership is necessary, even if you already own a bike. And trust me. There is more where that came from.

If you have reasons of your own, please do share! We gladly welcome guest  celebrity bloggers.

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