The interns have worked very hard this summer to create the best B-cycle experience for its riders and the Madison community. Since the beginning of May, they have indulged in many events in the community, as well as hosted events of their own. Coming from very different backgrounds, each intern brought something new and fresh to the Marketing team to create a unique experience for Madison B-cycle.
A driving factor behind working for Madison B-cycle for Raylene was connecting with the biking community.
“I could understand and feel their passion for biking and I wanted to be in the circle,” Raylene said.
“It was truly inspiring my first week with Madison B-cycle during Bike to Work week. Seeing everyone on their bikes, commenting to work, rain or shine, showed me just how dedicated bikers are to their craft. I saw everyone, no matter what age or size, on their bikes. It was nice to see the community come together in such a productive and healthy way,” Janalle added.
Each intern has a special skill that they brought to the team; Raylene specializes in sales, Renna has a head for business, and Janalle has a background in communications. The three of them together has created a pretty great team. Although the road hasn’t been the smoothest, they persevered through their struggles and helped each other grow and learn along the way.
“Understanding has been the biggest thing I’ve learned from working with the other interns. That, and social media. I truly enjoy working with both of them. Janalle is really good at connecting with people and helping them understand. Renna is really good at the business side and making it fun,” Raylene commented.
“I always try to learn as much as possible, whether it be through experiences, talking and interacting with people, or simply observing. I’ve learned a great deal from Raylene. She has such a wealth of experiences that it would be difficult not to take at least one thing back. Fortunately for me, I’ve taken several. From her experience in sales to her eagerness to learn something new, I’ve had the pleasure of growing from her, and with her,” Janalle remarked.
Leaving this experience, the interns will take a lot with them.
“My biggest accomplishment is outreach. I’ve reached the downtown area and students and was able to spread the word about Madison B-cycle. I’m very proud of that. We (the interns) have worked hard this summer to make sure as many people as possible are aware of B-cycle, understands how it works, and take it for the spin. I think we’ve done a really great job to make sure that happens,” Raylene said.
“Similar to Raylene, I think that getting out in the community and interacting with people is my biggest accomplishment. But, in general, I think that honing my craft in communications is my biggest accomplishment. From creating content with the newsletter to talking about bikes with the experts, I was able to tailor my style to many different audiences and I had a blast so,” Janalle added.
In her free time, Raylene likes to spend time outdoors and staying active. Any outdoor activiy, Raylene pretty much enjoys. She also likes to travel as much as possible. Janalle is somewhat of the opposite. She likes to read, watch movies, and listen to music. She has a pretty big vinyl collection.
Overall, the interns were thrust into a world that they’ve never really experience before. Over the past few moths, they’ve acquired a lot of knowledge about biking that they otherwise wouldn’t have. They have even started biking more themselves, something that they haven’t done much of before.
“I’ve learned more about bikes. It is not just a mode of transportation, but an avenue for wellness,” Raylene said.